While it’s cool to ‘show off’ that your viral video by having it pinned to your Instagram Business page, here are SEVEN informations/contents you can pin 📌 on your Business page in order to get more followers and SALES 👇👇👇
1. Who are we, Aka What your Business stands for: This could be a high quality video or Carousel post explaining in details what your product and services is all about, how long you’ve been in business plus accolades.
2. Client Testimonials and feedback about your product and services: The importance of Customer’s feedback cannot be overemphasized. If anyone stumbled upon your page and find multiple client reviews among your first six posts, that alone is enough to convince anyone that your Product Is authentic, thereby influence purchasing decisions.
3. Address your customer’s pain points: Especially business owners that have huge customer base. Address delivery related issues, how to preserve your product plus maintenance, and your exchange policy.
4, FAQ; Aka Frequently Asked questions: When your customers and prospects ask the same set of questions on regular basis, it’s an indication that majority of your target audience are really interested in getting information about that aspect of your business. GIVE THEM A GENERAL ANSWER!
5, Your Certificate, Accolades & Achievement: One the easiest way to attract premium clients & people of great INFLUENCE,is to show that you’re also a BOSS. This can be proven through your professional certification, recognition and your biz milestone. Now go 📌 it to your page.
6. Partnership & Collaboration: When you show people that different Brands and organizations have worked you in the past, it make more people wanna do business with you. And that’s one of your key 🔑 COMPETITIVE edge.
7. Demonstrate your Skills: Everyone is born with a unique Gift and talents. Show the world a different amazing version of you, either through BST, marketing video or Vlog. This could serve as a ‘Hook’ to get more people to follow your page, buy from you, and even want to be associated with you. Pin 📌 that video to your page today.
I hope these key points come in handy.